Paint looks simple in a can, yet there is careful science behind every shade on your wall. At the heart of that science sits the paint pigment. Pigments give colour, hide the surface below, and help the finish last in Indian weather. When pigment is chosen well and dispersed correctly, the result is a rich tone that stays true for years. 

This guide explains what pigments are, how they are produced, and how manufacturers add them to paint. You will also see the factors that decide quality, the role pigments play in performance, and the new ideas shaping modern colour.